Build your own Airbnb Clone Marketplace

Create a Booking Marketplace on Shopify, under your own brand. A host opens their calendar, a guest reserves a date, the stay is confirmed & you earn on every transaction.

Shopify rating 4.8 out of 5Capterra rating 4.9 out of 5G2 rating 4.8 out of 5
1,000+Marketplace Operators
50+Countries

What is an Airbnb Clone Marketplace?

Airbnb built one of the most valuable marketplaces in the world around a single idea, turning unused space into a bookable, trusted transaction between two strangers. A host opens up a property or experience for specific dates, and a guest reserves that date range directly.

Underneath, the whole system runs on availability and trust. The hosts manage a live calendar, guests check open dates and pricing by night, and every stay closes with a review from both sides.

Shipturtle brings that booking-first architecture to Shopify, so you can launch a rental or experience marketplace without building a reservation system from scratch.

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Airbnb clone marketplace illustration

Features that take your marketplace to the next level

Live Availability Calendars

See exactly when a place is free. No back-and-forth, no guesswork. Real-time calendars let guests book with ease & securely.

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Instant Book

Guest and host both can skip the wait. Guests get instant confirmation the moment they book, no approval delays.

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Built-in Direct Messaging

Check-in details, house rules, special requests can all be in one thread, right on the platform. No more switching conversations across WhatsApp, email, and other apps.

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Seamless Host Payouts

Once a booking is confirmed, payment goes straight to the host through the platform, with no manual tracking or follow-up required.

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Easy Cancellations

Cancellations are handled through a simple built-in flow, so changes stay fair and predictable for both hosts and guests.

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Guest Reviews You Can Trust

Real feedback from real, genuine guest stays. Guests share honest reviews that help future travelers book with confidence.

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Everything a booking marketplace needs, built in from day one.

How does it work?

Three simple steps for your own rental booking marketplace.

Step 1

Install and Configure

Add Shipturtle to your Shopify store and set booking rules like cancellation tiers, commission by host type, deposit rules, calendar sync & personalize it.

Install Shipturtle on your Shopify storeStep 2

Onboard Your Hosts

Invite hosts to list stays or experiences with photos, house rules, and an availability calendar. Choose instant-book or approval per host.

Onboard your hostsStep 3

Launch and Scale

Guests search by date and location, book instantly or on request, and payouts and reviews run without manual intervention. Your focus moves to host and guest growth.

Launch and scale your marketplace

Who should build an Airbnb Clone Marketplace?

This is built for people whose business runs on bookings.

Property Managers & STR Operators

Managing listings across multiple channels and want a direct-booking channel under their own brand, without paying OTA commission on every reservation.

Vacation Rental & Boutique Hospitality Brands

Niche categories such as eco-stays, glamping, farm stays and villas, where a curated platform builds more trust than a generic OTA listing.

Experience & Activity Hosts

Events such as tours, workshops and food or culture experiences that sell by time slot and headcount.

Co-living & Extended-Stay Operators

Longer booking windows and repeat guests that need length-of-stay pricing built in.

Real Estate Agencies & PMS Providers

Add your own booking system that looks branded to the listings you already manage, without building one from scratch.

Why choose Shipturtle over a Custom Build

Find out the true cost of building an Airbnb clone from scratch.

When evaluating how to build your Airbnb clone marketplace, the comparison comes down to eight factors that determine your commercial viability from day one.

The most relevant question is not whether a custom booking engine can be built. It is whether building one from scratch makes the best use of your financial and operational resources at this stage. Every month spent building calendar sync and deposit logic in-house is a month your hosts keep taking bookings through someone else's platform instead of yours.

For the majority of marketplace operators, Shipturtle is the more commercially sound path.

Custom development vs. Shipturtle on Shopify

The factors that determine commercial viability from day one.

FactorCustom DevelopmentRecommendedShipturtle on Shopify
Cost
$200,000 – $2,000,000, including a reservation engine, calendar sync, and payments built from scratch
Affordable monthly subscription
Time to launch
12 – 24 months
Operational in under 7 days
Booking & calendar engine
Built and tested in-house, including iCal sync and double-booking prevention
Native availability calendars, instant/request booking and OTA sync, out of the box
Deposit & cancellation logic
Custom-coded per policy, revisited every time a rule changes
Configurable cancellation tiers and deposit rules, no code required
Maintenance
Your responsibility, including patches, integrations and upgrades
Fully managed by Shipturtle's engineering team
New features
Commissioned and billed separately
Inherited automatically, no extra cost
Platform reliability
Dependent on your infrastructure choices
Built on Shopify's trusted commerce infrastructure
Ongoing support
Subject to agency or contractor availability
Dedicated customer success team, plus Shipturtle's Marketing Operations Plan for post-launch growth tracking

For the majority of marketplace operators, Shipturtle is the more commercially sound path.

Let's get you started

The booking marketplace model is one of the most proven and scalable business models in the world. You now have the infrastructure to run it in your category, your geography, and under your own brand. Since you've read this far, we'd like to offer you something.

Shipturtle marketplace storefront on tablet
No commitment, no promotion, just a 15-minute conversation about launching a booking marketplace on Shopify.

Get A Free Consultation Call!

We'll walk you through what the fastest-growing stores on Shipturtle are doing differently.

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Frequently Asked Questions

Have a question we didn't answer? Contact us

What exactly is an Airbnb clone?

A marketplace that replicates Airbnb's booking-based, two-sided business model (hosts list availability, guests reserve dates, and the platform takes a per-booking commission) rather than its branding or code. Shipturtle provides the booking infrastructure to run this model on Shopify, under your own brand.

How does Shipturtle calculate and collect commission on bookings?

Does it support both instant booking and request-to-book?

Can I sync calendars with Airbnb, Booking.com or Vrbo?

How are cancellations, refunds and security deposits handled?

Can I run experiences or activities alongside stays?

Is this suitable for co-living or long-stay models?

What kind of support does Shipturtle provide after launch?

Don’t take our word for it

1,000 marketplaces. One consistent verdict.

Rated 4.8+ across G2, Capterra and Shopify App Store.

Verified Shopify Store
★★★★★

"Piattaforma veloce e facile da usare"

Mi hanno aiutato a gestire il mio marketplace C2C per affitti e hanno permesso chat costanti con il team per ottenere nuove funzionalità di sviluppo. Piattaforma rapida e facile da usare.

Luke Taskiran

Luke Taskiran

shopify review source
★★★★★

"Il mio unico rimpianto è non aver trovato Shipturtle prima."

Recentemente abbiamo iniziato a collaborare con Shipturtle e il mio unico rammarico è di non averli trovati prima! In precedenza avevamo provato altri fornitori di servizi multivenditore, ma sono stati una completa delusione. Al c...

Yash Nathvani

Yash Nathvani

shopify review source
★★★★★

"Adoro assolutamente le funzionalità e il supporto!"

Gestisco un marketplace multi-vendor per prodotti artigianali creativi utilizzando Shipturtle. Adoro assolutamente le funzionalità, la flessibilità e il supporto fornito dal team durante e dopo l'onboarding. Ci consente di integra...

Tanmay Shah

Tanmay Shah

g2 review source
★★★★★

"Semplice, pulito e facile da usare"

Semplice, pulito e facile da usare. Ci sono stati alcuni problemi all'inizio, ma me li aspetto da chiunque stia cercando di lanciare una nuova app/nuove funzionalità. In generale, risolve ciò per cui sono stati creati.

Nikhil

Nikhil

capterra review source
★★★★★

"Piattaforma veloce e facile da usare"

Mi hanno aiutato a gestire il mio marketplace C2C per affitti e hanno permesso chat costanti con il team per ottenere nuove funzionalità di sviluppo. Piattaforma rapida e facile da usare.

Luke Taskiran

Luke Taskiran

shopify review source
★★★★★

"Il mio unico rimpianto è non aver trovato Shipturtle prima."

Recentemente abbiamo iniziato a collaborare con Shipturtle e il mio unico rammarico è di non averli trovati prima! In precedenza avevamo provato altri fornitori di servizi multivenditore, ma sono stati una completa delusione. Al c...

Yash Nathvani

Yash Nathvani

shopify review source
★★★★★

"Adoro assolutamente le funzionalità e il supporto!"

Gestisco un marketplace multi-vendor per prodotti artigianali creativi utilizzando Shipturtle. Adoro assolutamente le funzionalità, la flessibilità e il supporto fornito dal team durante e dopo l'onboarding. Ci consente di integra...

Tanmay Shah

Tanmay Shah

g2 review source
★★★★★

"Semplice, pulito e facile da usare"

Semplice, pulito e facile da usare. Ci sono stati alcuni problemi all'inizio, ma me li aspetto da chiunque stia cercando di lanciare una nuova app/nuove funzionalità. In generale, risolve ciò per cui sono stati creati.

Nikhil

Nikhil

capterra review source

Customer Success Stories

Ultreia↗
ServiceNorth America

Ultreia

Ultreia is a curated Mexican outdoor marketplace bringing together Mexican and international brands across hiking, camping, surf, running, climbing, and more, tested on the trail, not in a showroom. Founded by...

Read Case Study →
iMean Design↗
ProductAsia

iMean Design

iMean Design è un marketplace premium per arredamento per la casa, mobili, arte e stile di vita, progettato per architetti, designer d'interni e acquirenti attenti al design che notano la differenza tra uno spa...

Read Case Study →
CrepDog Crew↗
ProductAsia

CrepDog Crew

Crepdog Crew è la più grande piattaforma indiana per sneakers in edizione limitata, streetwear premium e accessori di tendenza, collegando gli appassionati di sneaker con una rete di oltre 2.000 partner fornito...

Read Case Study →
It seems like your message might be incomplete. If you meant "Covera," could you please provide more context or clarify your request? This way, I can assist you better!↗
ProductAsia

It seems like your message might be incomplete. If you meant "Covera," could you please provide more context or clarify your request? This way, I can assist you better!

It seems like "Covera" may be incomplete or specific to a context. Could you please provide more details or clarify your request? This will help me give you the best translation or information. è un marketplace...

Read Case Study →
Ultreia↗
ServiceNorth America

Ultreia

Ultreia is a curated Mexican outdoor marketplace bringing together Mexican and international brands across hiking, camping, surf, running, climbing, and more, tested on the trail, not in a showroom. Founded by...

Read Case Study →
iMean Design↗
ProductAsia

iMean Design

iMean Design è un marketplace premium per arredamento per la casa, mobili, arte e stile di vita, progettato per architetti, designer d'interni e acquirenti attenti al design che notano la differenza tra uno spa...

Read Case Study →
CrepDog Crew↗
ProductAsia

CrepDog Crew

Crepdog Crew è la più grande piattaforma indiana per sneakers in edizione limitata, streetwear premium e accessori di tendenza, collegando gli appassionati di sneaker con una rete di oltre 2.000 partner fornito...

Read Case Study →
It seems like your message might be incomplete. If you meant "Covera," could you please provide more context or clarify your request? This way, I can assist you better!↗
ProductAsia

It seems like your message might be incomplete. If you meant "Covera," could you please provide more context or clarify your request? This way, I can assist you better!

It seems like "Covera" may be incomplete or specific to a context. Could you please provide more details or clarify your request? This will help me give you the best translation or information. è un marketplace...

Read Case Study →

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