Overview
The Vendor Price Adjustment feature allows merchants to increase or decrease the pricing of products coming from specific vendor stores during the sync process.
This ensures consistency in pricing across the marketplace, helps adjust margins, and allows merchants to apply taxes or custom markups on a per-vendor basis.
The adjustments apply automatically whenever products are synced from the vendor’s connected store to the merchant store.
Where to Find This Setting
Shipturtle App → Settings → Multi-Vendor Settings → Vendor Shop Sync Settings → Vendor Price Adjustment
What This Feature Does
This page allows the merchant to:
- Select a vendor (or multiple vendors)
- Add a percentage adjustment to the vendor’s product price (positive or negative)
- Add a flat amount adjustment (optional)
- Apply price rounding rules
- Use the built-in Tax Calculator to convert tax-inclusive vendor pricing into merchant-ready pricing
Whenever the vendor’s product is synced, Shipturtle recalculates the final price on the merchant’s store.
Prerequisites & scope
- Vendor Price Adjustment add-on.
- Vendor Store Sync / Vendor Store Connect must be enabled and connected for the vendor(s) to be affected.
- This setting works at the merchant level but the merchant selects which vendor(s) a rule applies to.
- Rules are applied during product import/sync and when vendor updates are allowed (see your Product Update / Sync rules).
How to Use Vendor Price Adjustment
Step 1: Enable the Feature
Enable the “Enable vendor pricing by product” toggle.
Step 2: Add a Rule
Click Add Rule.
For each rule, you can configure:
| Field | Description |
|---|---|
| Vendor | Choose the vendor to apply the pricing rule to. |
| Percentage (%) | The percentage to increase or decrease from the vendor’s product price. |
| Amount | Add or deduct a fixed amount from the calculated price. |
| Price Rounding | Decide how final prices should be rounded (e.g., 0.01, 0.10, etc.). |
| Action | Edit or delete the rule. |
Example
Vendor uploads a product priced at $100 on their store.
Merchant sets:
- Percentage = 20%
- Amount = 0
Final price on merchant store = $120
This updated price will appear in the merchant’s product catalog after sync.
Tax Calculator- optional (Popup Explained)
Clicking the calculator icon next to the percentage field opens the Tax Calculator.
This tool is useful when:
- Vendor prices are tax-inclusive
- Merchant wants to remove vendor tax
Then apply a new tax (GST/VAT/etc.) suitable for their store
Fields in the Tax Calculator
| Field | Meaning |
|---|---|
| Deduct % from vendor's product price | Removes tax included in vendor’s store price. |
| Add New % to product base price | Applies the new tax rate required for the merchant's marketplace. |
Price Rounding
The Price Rounding dropdown allows merchants to define how the final calculated price should be rounded.
Examples:
- 0.01 → 109.09
- 0.10 → 109.10
- 1.00 → 109
This helps maintain cleaner-looking prices on the marketplace.
Important Notes
1. Rules Apply Only After Sync
Vendor price adjustments apply only on the next vendor sync.
If the vendor store was synced before creating or modifying rules, you must:
Go to → Vendor Store Sync → Select All Products → Re-Sync or click on the resync button next to bin button on the ‘vendor price adjustment’ section
This ensures the new price adjustments are applied to all existing products.
2. Multiple Vendors Can Have Different Rules
Each vendor can have:
- Different percentage adjustments
- Different fixed amounts
- Different rounding rules
Shipturtle will automatically apply the correct rule to each product.
3. Both Increase and Decrease Are Supported
You may enter:
- Positive values → to increase vendor prices
- Negative values → to reduce vendor prices
Example:
-10% will reduce a vendor’s product price by 10%.
Use Cases
✔ Add marketplace markup
Add margins uniformly across all products from a vendor.
✔ Normalize tax differences
Vendor prices include GST but marketplace requires prices without GST — use the calculator to adjust.
✔ Standardize pricing strategy
Ensure similar vendor products appear with consistent pricing logic.
✔ Run promotional pricing
Temporarily increase or decrease vendor prices without modifying the vendor’s store.
Summary
Vendor Price Adjustment is a powerful tool for:
- Price consistency
- Tax normalization
- Margin optimization
- Automated price management during vendor store sync
With percentage adjustments, amount adjustments, rounding options, and a built-in tax calculator, merchants can fully control how vendor prices appear in their marketplace.
If you’re stuck, reach us at team@shipturtle.com or open a ticket on the support page.